Ziploc and Rachel Ray – Episode: Asparagus

Sonixphere / Ziploc and Rachel Ray – Episode: Asparagus

Ziploc and Rachel Ray – Episode: Asparagus

An effective way to tie a campaign together is by using the same background music in commercials throughout the campaign.  That's exactly how Sonixphere treated the Fresh Forward web series featuring Rachel Ray, and the campaign was quite successful.

Agency

Energy BBDO

Category

Integrated, Web, & More, Ziploc and Rachael Ray - Fresh Forward

Tags

Celebrity Voice Over, Organic, Webisodes, Ziploc and Rachel Ray